Here at the Winfield office complex, we have little time for such idle pursuits like watching TV. We tend to look down on the Idiot Box, since after all, we are literary types. The purity-nay, perfection-of the written word, set in inky black, nestled on creamy white paper...
Wow, I fracking spaced there! Transported, fleetingly, to a tiny trattoria, steps away from the Piazza San Marco, Eggy linguine slathered in salty black squid ink, the smell of excrement floating close, and...
Yikes!!! WTF? So much effluvia in my simple head, I cannot seem to focus. Honestly, I have been oh-so-confused these last few days... I broke down-yes Winfield fans, I have failed-and watched a silly sci-fi show on the boobie toobie! And I am a lesser man for it.
Caprica. Caprica. Hell, I don't begin to know how to pronounce it! It's like way in the future, but they drive cool OLD cars, and there is conflict! Religions fighting for supremacy, mass murder of innocent people, and wacky avatar technology turning everything on its head! And just to throw your scribe into an utterly confused state, Avatars have their own avatars! Yikes!!!!
The very best thing is an utter stroke of genius. Instead of using the profane terms we all know and love, or softer versions of strong words, these guys MADE UP A NEW WORD! Frack. Frack you! This is a fracking pain! Hey baby.... wanna frack???? Dear reader, this is an amazing accomplishment! How many drivel-filled tee-vee shows can claim a fabulous new swear word?
Now here is the real kicker. When the Capricians want their portable computer device, they just pick up a sheet of paper. And it is a screen, a "tablet" of sorts, totally portable, and if you don't like what you see, just roll it into a ball, and play garbage-can basketball. Talk about multi-platform-content-delivery-easy-to-use!
The point being, all of the crazy fracking events of the last few weeks will sort themselves out. The world will need great content and smart focused marketing.... No matter what the frack it is displayed on.
Thursday, February 11, 2010
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